Promoting eBay is easy with our robust suite of affiliate tools

These tools give you a variety of different ways to insert affiliate links into your website, blog entries, or social posts to drive traffic to eBay and earn commissions. Whether used individually or together, our affiliate tools can be a key component to your success. We've created a quick start guide for each tool to make it easy to get started, and you can access the tools via the EPN portal

Smart Suite

Our new Smart Suite equips you to earn faster. In just a couple of quick clicks, your site will be ready for maximum earning potential. And it will stay that way, thanks to the intelligent technology that supports continuous optimization. 


Automatically Optimize with Mobile-Enhanced Smart Links

Put your optimization on auto-pilot with a simple line of code. In addition to converting all past, present and future eBay links on your web pages into personalized tracking links, Smart Links also generates highly clickable, beautiful banners from those links that display naturally as your users consume your content on a mobile device. To learn more about how this new feature helps you drive higher mobile revenue, read "How to Capture Today’s Mobile Shoppers with the Newly Mobile-Enhanced Smart Links."

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Smart Placements

Increase your revenue by accelerating your conversion rate with Smart Placements’ personalized display ads. These customizable and dynamic banners identify your visitors as they enter your site and update the items displayed to match each individual’s browsing history. With the same retargeting signals that eBay uses in other marketing channels, you can rest easy as your online real estate automatically re-optimizes with each and every new page viewer.

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Smart Share

The quickest, simplest way to share links on Facebook and Pinterest, Smart Share works well on both PCs and Macs. It’s an easy-to-use Chrome browser extension.

The easiest way to create affiliate links on your website, blog, or social media post is to use our collection of link building tools. These tools will generate a trackable URL that connects to your EPN account. Use these URLs wherever you plan to promote eBay, and when someone clicks on your link and makes a purchase, it will ensure that you receive commission.

Bookmarklet Tool

The Bookmarklet Tool will allow you to quickly create affiliate links while browsing or shopping the eBay site. Add the Bookmarklet Tool to your preferred browser and when you're on eBay and you see something you'd like to promote, click the Bookmarklet Tool and it will generate a custom affiliate link for you.


This tool creates affiliate links to any page on eBay based on the options and criteria that you choose. You can link your audience to a specific eBay listing, a page of search results, or even the eBay homepage itself. Whether you know the exact item you want to feature, or a broad category you'd like to reference, this tool gives you the flexibility to customize a link that will point your visitors exactly where they need to land.



Our suite of creative tools are designed to help our partners find or create the perfect visual assets to promote eBay on their site. The Creative Page includes a library of banner assets in a variety of dimensions that can help you promote eBay, special events, seasonally relevant deals, and more. We'll provide you with the trackable link for each graphic to ensure it's connected to your EPN account.

Creatives Page

Choose from a variety of professionally designed banners, highlighting eBay, eBay merchandise, and seasonal events. These banners make it easy to feature what's happening on eBay in a visual way.


Item Feeds

If you’re looking for advanced ways to share your affiliate links, take advantage of our API and Item Feeds. Some of these tools require programming knowledge and access to the eBay Developer Program, but others, like the RSS Feed, allow you to pull listings into your site in real-time without any heavy lifting. Our entire Feeds suite is a great fit for high-volume sites, and many partners prefer to use one or more of these solutions to provide a highly customized experience for their audience.

RSS Feed Generator

To help you optimize your site simply and quickly, the new and improved RSS Generator enables you to filter by occurrence (Daily, Weekly, etc.), commissionable deals (US & CA), listing date, price, and more.

Promotions and Sales Portal

Link to the best promotions, events and deals across eBay. You can search for different types of promotions by program, merchandise category or a themed group. This tool helps partners who want to feature timely content, including Daily Deals and special promotional events.


Our API is an advanced tool for anyone with a strong programming background or access to developers. It allows developers to create a highly customized experience using real-time price and product info for all eBay listings. You'll be able to create a richer shopping experience, feature eBay in a style that fits your website, and build applications to increase eBay purchasing activity. This tool is heavily used by programmers who have advanced audience targeting capabilities.

Product Feed

If you're a high-volume partner needing more data than our API provides, you can download our Product Feed files containing millions of live eBay product listings. By caching the listings on your own system, you can take advantage of this large amount of data to scale up your applications much more. Combine one or more Product Feeds with API calls for more possibilities. This tool is great for high-volume applications such as deals sites, loyalty programs, shopping comparison platforms, and large portals.