Recommended reading: “The Ultimate Guide to PPC Affiliate Marketing” on www.PPCBlog.com

Last February, PPCBlog published an interesting article called “The Ultimate Guide to PPC Affiliate Marketing”. Written for publishers who are new to using Search Engine Marketing to drive traffic to their affiliate sites, it gives a number of great insights into how to get started and be successful in this competitive area. There are no magic tricks or ready-made “easy money” formulas here – just sound advice on how to make sure you are relevant, you understand the market and you add value to your advertisers. You can read the article here.

Although eBay Partner Network doesn’t allow you to redirect users straight from search engines to eBay, Giovanna’s tips may still come in handy in driving search engine traffic to your own websites.

Happy Reading! The eBay Partner Network Team