With the last full month of summer quickly approaching, it’s time for students and parents to start thinking about heading back to school. Before you know it, it will be time to trade beach bags for backpacks and sunscreen for computer screens. eBay sales of back-to-school items peak during the first half of August, and you can help parents prepare for the inevitable by tying into supplies for students of all ages and stages. eBay has streamlined the process and setup a special landing page with great Back to School gear. Ivka Adam got a chance to sit down with Ebony Tan, Integrated Marketing Lead at eBay, to talk more in-depth about what Back to School means for eBay Partner Network.
Look the Part
First impressions are everything, and students can express their style by rocking a look that is uniquely them. Elementary elements for girls include items from the trendy and eclectic LittleMissMatched to Gymboree and Justice, while popular boys brands include Gap and Abercrombie Kids. High school and college students can cultivate casual cool with a great pair of jeans and an American Apparel or vintage t-shirt or a comfy hoodie.
From a high-tech MacBook to essential textbooks, all the tools enhance classroom learning can be found on eBay. Tech savvy students can recall lectures more easily with the help of a voice recorder, and can reduce the need to lug heavy books around by investing in an eReader. There’s no need to scrimp on style, with thousands of backpacks and messenger bags, and cases, covers and skins to protect every gadget imaginable.
College kids and their parents need to find the items to make a new school-year home seem a little more comfortable. It’s no surprise that the tech category is once again raided, with smaller LCD TVs and media players helping to transform dorm rooms into relaxation stations. A cute bedding set will help spruce up a bunk bed, while laundry bags, bath towels, shower shoes and mini fridges are practically synonymous with dorm life.
Parents will soon start to think about getting their students back to school, so get a jump on these popular back-to-school basics to move yourself to the head of the class. You can find a variety of banners, including the 728x90 banner shown above, as well as 300x250, 160x600 and 120x600 by logging into the Publisher Portal and searching for “Back to School.” Happy promoting!