Treating yourself to increased ePN earnings around Halloween doesn’t require any tricks, just some insight into the most sought-after items. We noticed an uptick in Halloween searches and sales in mid-September, and expect this trend will continue to climb until just before October 31, when last-minute shoppers scour the web for Halloween haunts. Get in on the frightening fun by helping your visitors find items worth “goblin” up on eBay.
Costumes & Accessories
More and more shoppers are turning to the Internet when seeking a costume that will help them stand out from all the other witches and zombies. eBay has scores of new and pre-owned costumes and accessories for boys and ghouls of all ages.
Capitalize on trends by seeking out the most popular costumes for 2011. Styles from headline-generating celebrities like the late Amy Winehouse and Michael Jackson to Charlie Sheen and Lady Gaga beg to be replicated. Play with looks from game stars Angry Birds and Monster High, or look to recent big and small screen hits Sucker Punch, Star Wars, Mad Men, The Smurfs or True Blood for inspiration. Even recent runway fashion trends can be repurposed as costumes, in the case of animal prints and accessories.
Décor & Collectibles
Halloween goes hand-in-hand with grinning gourds and fire-colored leaves, which can be used as indoor or outdoor décor. Those who prefer to spook things up can find creepy crawlies, skeletons and other things that go “boo” in the night on eBay.
As the online destination for collectibles, seekers look to eBay for items to round out their seasonal and holiday collections, and searches and sales are understandably hot right now for hard-to-find Halloween pieces. Decorative collectibles like figurines from like Lenox and Fitz & Floyd will playfully haunt any home, while vintage throwbacks remind collectors of the time when they were young enough to collect candy from generous neighbors.
By getting into the spirit through creative seasonal promotions, you can help your visitors while generating some additional treats from ePN.