Gartner estimates that mobile transactions could hit $31 billion in the next four years. That’s really not hard to fathom considering eBay did $5 billion in mobile commerce in 2011 alone. But, while we know that mobile shopping is here to stay, what are some of the factors that drive its growth? Hybris has released some notable trends that are shaping the industry:
You can read the entire article over at PC Mag. Which of these 10 trends are going to continue driving growth and which will fade over time? We’d love to get your comments below.