This past weekend the eBay Motors Team invited me to Sonoma to experience the Toyota / Save Mart 350 race. I had never been to a NASCAR event, so I thought it would be a great opportunity to try something new. In addition, I also got a chance to pitch in and help produce some pretty cool video content that they've showcased on the eBay Motors Blog. If you’re a Motors publisher, this is some pretty cool stuff.
At the heart of the weekend was the eBay booth showcasing the eBay Motors App. We got a chance to chat with eBay’s VP of Mobile, Steve Yankovich, about why eBay is investing in events like this and what we can expect to see in the future across other verticals:
We wrapped up the weekend with montage of sorts to showcase all the cool stuff we saw:
Why am I sharing this with you? Well, I’m excited about all the resources that eBay is dedicating to both Motors and Mobile and the passion with which they’re doing it. We’re making a sizeable investment in both of these areas (Motors and Mobile) and that can only drive increased awareness that helps all publishers. And don’t forget, as Steve mentioned, other verticals are around the corner – look for us to pop up at various events around the country in the coming months to spread the gospel of eBay.
Were you at Sonoma this weekend? What did you think? Did you have a chance to stop by our booth? If not, that’s OK too – we’d love to get your comments below.