As John Toskey mentioned in this episode of EPN TV, eBay has been focused on structured data and providing buyers with an even more captivating shopping experience. This initiative merging art and science has provided eBay with several insights about many of our categories. For example, according to Jill Ramsey, eBay’s VP of Merchandising Soft Goods, “We learned that the best-selling golf clubs on eBay are not the latest and greatest, not the newest – buyers are actually looking for a model from two years ago.” She continued, “Golf club technology does not radically change year to year – you can get a great deal if you’re willing to buy a model from a couple of years ago.”
Luckily for you and your visitors, eBay is currently running a huge sale on pre-owned Callaway clubs. Direct your visitors here where they can save up to 40% on fairway woods, drivers, hybrids, single irons, wedges and accessories. For even more savings, encourage your visitors to check out the Callaway pre-owned store on eBay where they can save up to 16%.
To help you promote this event, we’re providing a variety of creatives. Use these attention-grabbing visuals to inspire your visitors to swing into savings. You’ll want to hurry, as these deals end on August 4 at 9 PM PT.