Affiliate Summit West

Brian Marcus to Talk Strategy, Opportunity at Affiliate Summit West

 BrianLondon

 

Affiliate Summit West is just around the corner, and we are pleased to announce that Brian Marcus will be presenting at the event, which takes place Jan. 12-14 at the Paris Hotel in Las Vegas.

As a follow up to his ASE presentation last fall, Brian will offer insight into the ever-evolving affiliate industry, discuss ways to turn obstacles into opportunities, and share strategies and tactics publishers can harness to remain afloat in uncharted territories. With a focus on established programs like ePN and its partners, Brian will dive into hot industry topics like how to capitalize on social and mobile growth, grasping techniques in optimization, understanding the latest global ecommerce trends and methods of evaluating traffic.

Brian’s presentation, titled “Getting Out of Irons: Resetting Your Course,” will be held in Paris’s Champagne Ballroom 4 on Tuesday, Jan. 14 at 10 a.m. For more information on Affiliate Summit West, click here. The ePN teams looks forward to seeing you in Las Vegas!

Headed to Affiliate Summit? Join us for Happy Hour at Sugar Factory!

LasVegas Update 1/3/14: Our event has reached capacity and we will be unable to accommodate additional guests. We hope to see out and about at Affiliate Summit!

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Affiliate Summit West, the premier networking and educational event for affiliate marketers is quickly approaching. If you’re planning on attending this pinnacle marketing event at the Paris Hotel in Las Vegas from January 12th – 14th we invite you to join us for drinks, food and networking at a special eBay Partner Network happy hour.

Wrap up the first day of ASW with cocktails and appetizers at the Paris Hotel’s famous Sugar Factory American Brasserie, known for its sweet and savory treats. The happy hour will be on Sunday, January 12th, from 4:30 p.m. – 7 p.m. Drinks and light bites are on us!

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The event is open to current & prospective partners, but space is limited so please be sure to RSVP by January 7th if you plan on attending.

 

The Value of Real World Networking for Publishers

PostIt By Shawn Collins

We’re pleased to welcome Shawn Collins, cofounder of the Affiliate Summit convention and tradeshow, as a guest blogger. Read on for his take on the importance of networking to help strengthen an affiliate business.

The Internet is an incredibly powerful place for commerce and relationships, but there are some offline experiences that cannot be effectively replicated, such as face-to-face networking.

Sure, we can sort of interact face to face with video chat, and plenty of conversations take place by email, instant message, social networks, and the like, but there is a big difference when you are actually present with somebody.

Here are three techniques to help you make the most of your in-person networking opportunities.

  • Be prepared: When you attend an offline event, there are so many potential relationships and opportunities to take advantage of, but it’s key to schedule meetings in advance. Schedules get tight at conferences and other events, so do some homework to find out who will be there and get on their calendars as early as you can. Also, in the weeks or months leading up to these meetings, you should ensure that you have all the marketing materials, business cards, and other support documents you may need. If you need more, get that order in well in advance to avoid expedited shipping fees.
  • Plan efficient meetings: In speaking with countless conference attendees over the years, I’ve found that in-person meetings typically run anywhere from 5 to 30 minutes. So, you’ve got a tight timeline to accomplish your goals. Have your elevator pitch rehearsed (30 seconds that summarize what you do and what you can do for them), as well as questions you want to ask and answers for things you expect to be asked. Be sure to have a hard stop and honor it, because you’ll both have other people to meet.
  • Follow up: After you’ve had a meeting, make a point to follow up within 24 hours with an email that summarizes the points that we covered. Ask for a follow-up phone call, if needed, to work out the plans you’ve made. Also, get some thank you cards and write a short note to drop in snail mail – that final, personal connection makes a big impact.

Meeting and networking online can be quality building blocks for publishers, but taking it offline will enhance and progress that relationship.

Affiliate Summit West takes place January 12 – 14, 2014, at Paris Las Vegas. Registration is now open, and our very own Brian Marcus will be speaking at the event. 

Join Us for Cocktails at Affiliate Summit!

Every January Affiliate Summit West sets the tone for the New Year in online marketing by hosting one of the premiere conference events in the industry. This year, eBay is excited to bring our affiliate team to Caesars Palace in Las Vegas. In addition to the many meetings, sessions and presentations, we’re also throwing an event open to all attendees.

Please join our team for cocktails & hors d’oeuvre’s, Sunday, January 13th from 5:00 – 8:00 PM at Trevi located in the Forum Shops at Caesars Palace - just steps from the conference.  The entire eBay Partner Network Team will be attending and we hope you'll have the opportunity to meet many new team members and hear about how eBay is evolving.

The event is open to all current & prospective partners, but space is limited so please be sure to RSVP by Jan 9th at Eventbrite if you plan on attending.

For those of you that would like to look back on last year’s event, you can check out our coverage below:

Questions? Leave them in the comments below and we’ll do our best to get you an answer. See you in Vegas!

 

ePN TV: Meet Us in Las Vegas at Affiliate Summit West

The new year is upon us and there is a familiar hustle and bustle around the office.  The eBay Partner Network Team is back at work starting to execute on what we believe will be a great year for the program. As has become customary, the start of a new year in the affiliate marketing industry is often marked by a pilgrimage to Las Vegas for Affiliate Summit West. This year our team will be in attendance looking to reconnect with existing ePN Publishers as well as meet new affiliates interested in joining our program. These types of events afford us a great opportunity to take the pulse of the industry and better understand what’s on our publishers’ minds for 2012 and beyond.

If you’re going to be in Las Vegas for Affiliate Summit, we hope you’ll take the opportunity to meet with us. Whether you have questions about the program or simply think it’d be fun to part of our video project, we hope you’ll reach out by leaving a  comment below. Please use a working email address (preferably the one we’d have on file for you) so that we can contact you to setup a meeting.

On behalf of Julia, Kristine, Peter, Saquib and myself - we’ll see you at Caesar’s Palace in Las Vegas. Safe travels!

Calling All Publishers Attending Affiliate Summit West

In January the eBay Partner Network Team will be heading to Las Vegas to attend Affiliate Summit West at Caesar’s Palace. This is a big event for the affiliate industry and we know that many of you make a point to attend each year. We’d like the opportunity to sit down with a few of you and shoot some video of your experiences at ePN and with affiliate marketing in general.

You may have seen our Publisher Stories series that we launched a few months back. To date, they’ve been written by publishers as blog posts in their own words. Over the coming months we’d like to try some out as video pieces. While we were at BlogWorld Los Angeles we filmed a couple of publishers to get a sense of how this might work and we were pleased with the results. In fact, look for our first Publisher Story video next week featuring Jack Anthony.

If you’re a current ePN Publisher attending Affiliate Summit West and have interest in being featured, please leave a comment below with your name and a brief reply. And while it won’t be publicly displayed, we ask that you use a valid email address (preferably the one we’d have on file for you as a publisher) so that we can contact you. The interviews should only take 5-10 minutes and be pretty painless.

The team at ePN is really excited about capturing more of your stories. We hope you’ll reach out and connect with us at Affiliate Summit!