domain registration

Update to Domain Requirements Coming January 23rd!

If you’ve been part of our program for any period of time, you’re probably aware of our policies regarding domain registration and validation. For some of you, those requirements meant a bit of extra work, and for others it meant you weren’t able to participate in our program at all. Today, we’re excited to announce a couple of significant positive changes that will begin rolling out on January 23rd.

Mobile Domain Registration

In the past, we’d asked all publishers to register their domains with us in order to be paid on mobile traffic. As of January 23rd, you’ll receive compensation on all mobile traffic regardless of the domain being registered, and will see data on mobile traffic in your dashboard shortly thereafter.

Domain Validation

As part of our program we’ve always required publishers to show proof of domain ownership by validating their websites. Unfortunately, that meant sites hosted on platforms like Blogger or were not eligible to participate in our program. We’re pleased to announce that on February 20th that restriction will be lifted. From that date you’ll be able to use third-party blog platforms to host your content and promote eBay.

Let’s Make it Easier

Over the last few months, you’ve heard us talk a bit about our V.O.T.E.S. strategy for 2013. We have made a commitment to make things as easy and efficient as possible for our publishers and this was the first step. Over the coming months we’ll continue to evaluate our existing policies and procedures and streamline them as much as possible to make it easier to participate in our program.

We’re excited about these two new changes and we hope you are too. Feel free to leave any questions or comments below and we’ll do our best to get you an answer quickly.


ePN TV: Registering Your Domains

In the past we’ve asked our publishers to register their domains, but we’ve heard from a few of you that there was some confusion around the process and why it is so important. So, we thought it would be helpful to have Julia Barrett, Head of eBay Partner Network North America, explain the process in more detail with some helpful screenshots.

To recap:

  1. Register your domains in the Publisher Portal
  2. Click on the “Referrers” Tab (previously called the “Domains” tab).
  3. Be sure you’ve associated a category and a business model for each domain. You don’t need to validate each domain, only register them.
  4. Once you complete these steps, you’ll be able to see your tracked mobile traffic broken out in your reporting as mobile or classic.

We urge all of you to follow these instructions and register your domains with us as soon as possible. If you have any questions, please leave a comment below and we’ll get you an answer as soon as we can.

Tell Us More About Your Websites!

epn website Many of you of you use multiple websites to drive traffic to eBay and we want to give you the opportunity to tell us more about them. Starting today, you can let us know which business model and category best describe each of your websites. If we know more about your websites we can better inform you about special events, bonus promotions, tools and eBay news.

Please visit the ‘Domains’ section of the ePN portal to manage information about your websites. This page can be reached by logging in to your ePN account, clicking on the ‘Account’ tab, then clicking on the ‘Domains’ link:

From here you can:

• Add or remove domains (individually or via a file upload) • Assign a business model and category to each domain • Learn more about domain validation • Learn more about special business model approval

Please note that some business models require additional approval. If you are selecting one of these business models, you will be prompted to submit an application for each applicable domain. To find out if your business model requires additional approval, click here.

You’ll also notice that the Business Model you provided in your Business Information is no longer available. This is being replaced with the business model for each domain.

Thanks in advance for taking the time to let us know more about your websites!

-The eBay Partner Network Team