ePN TV

ePN TV: Introducing Tien Huang

Tien

This week ePN TV makes its triumphant return to the web! We’re kicking things off with a bang by introducing Tien Huang to the eBay Partner Network Team. Tien is an eBay veteran with lots of experience on the seller side of the business. In addition to working with publishers as an Account Manager, she’ll also be taking on the role of host for ePN TV.

In addition to Tien’s knowledge, wisdom and charisma, you’ll also notice her ability to deliver a solid blooper reel – which we believe is an essential skill for any good ePN TV host! We hope you’ll take a moment to welcome Tien to the team in the comments below.

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Questions for the ePN Team? Submit Them Now for ePN TV!

In a few weeks we’ll begin shooting the next season of ePN TV at eBay’s new Seattle office. As you know we have a spirited new team in place and they’d like to know what’s on your mind in regards to eBay Partner Network.

For the next couple of weeks we’ll be gathering your questions from the web in the hopes that we can answer them on an upcoming episode of ePN TV. You can leave your questions in the comment section below or send a tweet to @eBayPartnerNet and hashtag it using #ePNTV.

Like we’ve requested in the past, we ask that you please keep your questions general and stay away from asking specifics about your account. If you do have an account related inquiry, please direct those to our customer service team. Additionally, we ask that you be as constructive as possible when presenting questions. The goal here is for us to provide helpful answers about the program and your questions set the tone for that process.

The deadline for questions for this round of shows will be Tuesday, February 5th. We look forward to hearing from you on the blog and on Twitter!

Don’t forget, the ePN Blog can now be delivered right to your inbox. Simply enter your email address in the right-hand sidebar in the section titled “Subscribe by email” and follow the instructions.

ePN TV: Introducing Kristiné Kirschke

A few weeks back we introduced you to Peter Bexelius from our Account Management Team. This week, we’d like you to meet Kristiné Kirschke (or “KK” as she’s affectionately known around the office). Like Peter, KK has been a part of the ePN family for quite awhile now. We thought it might be fun to formally introduce her to you via ePN TV.

Lots of you may already know KK and work with her regularly. For those that haven’t, we hope you’ll take a minute to say “hello” in the comments below.

Don’t forget, the ePN Blog can now be delivered right to your inbox. Simply enter your email address in the right-hand sidebar in the section titled “Subscribe by email” and follow the instructions.

ePN TV: Brian Marcus Wants Publisher V.O.T.E.S. in 2013

This week on ePN TV, Brian Marcus, the Director of the Global eBay Partner Network, is laying out his vision for the future of the program. Interestingly, his chosen acronym ties in nicely with the recently wrapped-up election season here in the U.S.. Simply put, V.O.T.E.S. stands for Valuable, Open, Transparent, Easy and Scalable and in this episode Brian will explain how we plan to make that happen in the coming months.

We’re excited to share the 2013 vision for ePN and the value proposition it extends to our partners. If you have questions about any of the things that Brian discussed, please feel free to leave them in the comments below.

Don’t forget, the ePN Blog can now be delivered right to your inbox. Simply enter your email address in the right-hand sidebar in the section titled “Subscribe by email” and follow the instructions.

Now Accepting Publisher Questions for ePN TV

In mid-June we’ll begin shooting the next season of ePN TV at eBay headquarters in San Jose CA and we’d like to know what’s on your mind in regards to eBay Partner Network.

For the next couple of weeks we’ll be gathering your questions from the web in the hopes that we can answer them on an upcoming episode of ePN TV. You can leave your questions in the comment section below or send a tweet to @eBayPartnerNet and hashtag it using #ePNTV.

We ask that you please keep the questions general and stay away from asking specifics about your account. Instead, direct those types of inquiries to our customer service team. Additionally, we ask that you be as constructive as possible when presenting questions. The goal here is for us to provide helpful answers about the program and your questions set the tone for that process.

The deadline for questions for this round of shows will be Thursday June 7th. We look forward to hearing from you on the blog and on Twitter!

Don’t forget, the ePN Blog can now be delivered right to your inbox. Simply enter your email address in the right-hand sidebar in the section titled “Subscribe by email” and follow the instructions.

ePN TV: Danny Chang Updates Us on Motors

Part of our goal here at ePN is to make sure that our partners are kept up-to-date with what’s happening inside the walls of eBay. To that end we’re sitting down with Danny Chang, Head of eBay Motors Marketing, to talk about some of the exciting things they have going on for March and April.

Danny definitely understands and appreciates the work that our Publishers do in the Motors space and had this to say on the subject:

“The eBay affiliate program is one of our most important channels for the parts as well as vehicles business so we definitely appreciate all the hard work you guys put in and look forward to doing more through this channel.”

You can check out the My Vehicles promotion HERE and the Tire Center experience HERE. If you have any questions for us or for Danny, please leave them in the comments below and we’ll do our best to get them answered for you. Happy motoring!

ePN TV: Julia and Adam Answer Publisher Questions

On any given week we get a bunch of questions from our Partners about a variety of topics. Sometimes those questions are posted in the forums or on the blog, other times they are sent via email. We thought it would make sense to gather them up and answer some of them on ePN TV.

On this week’s episode Julia Barrett, Head of ePN North America, and Adam Anderson, Global Initiatives Manager, answer questions from Ryan, Jayant and Susan & Bobby on a variety of subjects including ePN Mobile, driving traffic to web sites and using our API.

Please keep your questions coming as we’re hoping to make this a regular feature on the show. Also, keep your eyes open for another questions segment in two weeks. Thoughts? Leave them in the comments section below.

 

ePN TV: Registering Your Domains

In the past we’ve asked our publishers to register their domains, but we’ve heard from a few of you that there was some confusion around the process and why it is so important. So, we thought it would be helpful to have Julia Barrett, Head of eBay Partner Network North America, explain the process in more detail with some helpful screenshots.

To recap:

  1. Register your domains in the Publisher Portal
  2. Click on the “Referrers” Tab (previously called the “Domains” tab).
  3. Be sure you’ve associated a category and a business model for each domain. You don’t need to validate each domain, only register them.
  4. Once you complete these steps, you’ll be able to see your tracked mobile traffic broken out in your reporting as mobile or classic.

We urge all of you to follow these instructions and register your domains with us as soon as possible. If you have any questions, please leave a comment below and we’ll get you an answer as soon as we can.

ePN TV: Carrie Smith Walks Through the Daily Deals Holiday Calendar

One of my favorite things about ePN TV is that we get to interview different folks at eBay to get a sense of what they’re working on in their little corner of the eBay Universe. Not only is it fun to look beyond the walls of ePN, but it also provides a behind the scenes glimpse for publishers to better understand the many facets of the larger eBay organization. Pretty cool, right?

This week, Julia Barrett, ePN’s Head of North America is chatting with Carrie Smith, the Daily Deals Ninja! Carrie was kind enough to update us on some of the fun deals being rolled out this Holiday season.

To commemorate a milestone – the 3rd birthday of the Daily Deals Program - the team released the Xbox Gold Card at an astonishingly low price. If you’re a gamer, you know you can’t find this price anywhere.

Carrie also let us know about some other exciting events on the calendar through the end of the year:

  • eBay Daily Deals Daily Sweepstakes:  11/1–12/16 - Prizes include an iPad, xbox 360 bundle, Nikon COOLPIX S9100, Nintendo 3DS and $500 gift cards. Users must enter daily for a chance to win.
  • Guaranteed Arrival: 12/15–12/19 - Certain sellers will guarantee arrival by the holidays if products are purchased within a certain time frame.
  • 25 Days of Deals: The Deals Team will be promoting two deals per day!
  • Black Friday Week: 11/21-11/23 – Two deals per day throughout the week
  • Pre-Cyber Monday Week: 11/26-11/27 – Two deals per day throughout the week
  • Black Friday: 11/25 – Five deals throughout the day
  • Cyber Monday: 11/28 – Five deals throughout the day
  • Cyber Monday Week: – Two deals per day throughout the week

As you can see, there’s a lot going on through the rest of the Holiday shopping season. As a publisher this would be a great time to road-test Daily Deals on your site. You can grab creative within the Publisher Portal.

Feel free to leave comments and questions below and we’ll be sure to get you answers right from the source.

Welcome to ePN TV

Many of you are probably familiar with our “Chatting with ePN” video series. We’ve been doing it since May of 2010 and have produced more than 40 segments to date. This week we’re announcing some changes to the series.

First, we’ve gone with the simpler more fitting name: eBay Partner Network TV or ePN TV for short. We wanted the show to be about more than formal conversations that take place on the eBay campus. Though we’ll continue to include those great talks, we wanted to broaden the scope to also include conference coverage, industry trends, product demos, Publisher Stories, news and more informal updates.

Second, to highlight the broader feel and convey a sense of creating inspired content from anywhere, we re-did the show opening to include a more scrapbook feel. Sometimes freshening up the graphics and changing the music makes all the difference in re-energizing a production. We hope you’ll dig it.

Finally, we’ve done something that some of you have been asking for since we started: bloopers. Every time we shoot a season of the show there are inevitably funny moments that you never get to see. Well, no more. At the end of every segment we’re going to try and include a blooper from that episode’s taping. We actually have pretty good senses of humor here at ePN and we hope that comes out in some of these outtakes.

We’ll debut the first episode of the latest season tomorrow. It’s a short video of Julia Barrett, ePN’s Head of North America, talking about some inspired ways to get prepped for the Holiday Season. We hope you’ll tune in and let us know what you think.