eBay Buzz

EPN Named One of the World’s Top Networks

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We’re pleased to announce that eBay Partner Network has been named the #2 affiliate program in the world in a survey of more than 20,000 publishers, advertisers and other industry professionals. The annual Blue Book list provided by mThink, the publisher of Revenue Performance magazine, recognizes and rewards networks that focus on service and value in performance marketing. EPN has steadily climbed the list of top 20 programs, jumping from #10 to #5 to #2 over the past three years.

The survey asks participants to rank programs based on reputation, influence, clientele, popularity and scale, resulting in a field of more than 300 networks. In addition to the survey data, mThink takes into account expert opinions, traffic data and other influence measures.

After aggregating the survey responses, mThink had this to say: “eBay Partner Network is incredibly well-respected by people who know the performance marketing industry. A great network.”

Thank you to those of you who participated in the survey, and thank you for your continued partnership. We look forward to continued excellence in 2016!

John Toskey Hits the Airwaves

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UPDATE: You can listen to John's segment on-demand from the eBay Radio Archives. *****

Each Tuesday, eBay Radio features live interviews with eBay employees, eBay sellers and ecommerce experts who share insightful news, education and tips. On Jan. 26, John Toskey will join the show to chat about affiliate marketing and eBay Partner Network.

The weekly show is co-hosted by Jim “Griff” Griffith, who was eBay’s first full-time customer service representative and is now the Dean of eBay Education. Griff will interview John about EPN, providing a comprehensive overview for anyone new to the program.

The show airs from 11am to 2pm PT, and John’s 11-minute segment begins at 11:15am PT. To tune in, visit eBayRadio.com and select Listen Live. You can also log into this page on the morning of Jan. 26 to view an episode agenda and additional details.

If you’d like to catch it while on the go, you can also download the eBay Radio mobile app from the Google Play Store (keyword: “ebayradio”) or the Apple App Store (keywords: “ebay radio”). All episodes are also archived for future listening.

We hope you’ll be able to join us!

New Creatives To Promote Live 2016

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As we mentioned, eBay has launched a new campaign, Live 2016, to kick off the New Year! Centered around on venturing out, diving into new experiences and fueling passions, right now is the perfect time to encourage your visitors to Live 2016. Whether they’re looking to get fiteat better, or read more, eBay’s a great place to get started. To make it easy for you to inspire your visitors to fulfill their goals and dreams this year, we are providing you with a variety of creatives.

The Live 2016 creatives can be found here.

We encourage you to start utilizing these assets today to direct your visitors to Live 2016. These colorful creatives are a great way to get your visitors to pursue their passions or kick-start something new with the help of eBay.

If you have any questions, leave them in the comments below and we’ll get them answered for you.

Give Your Visitors 10% Off Half.com Textbooks

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The holiday season is behind us and most of us are back to reality! Students are beginning the final stretch of classes, so right now is the perfect time for EPN partners to take advantage of the increased demand for textbooks. To help you highlight these essential school supplies, Half.com is offering a 10% discount code for book purchases and rentals. Whether your visitors are looking for textbooks or just want to pick up a new read, encourage them to visit Half.com for great prices

Details:

  • 10% off book purchases and rentals on Half.com
  • Valid from:January 2 – January 26 at 11:59 PT
  • Restrictions: Minimum order $50. Maximum discount $25. One time per user.
  • Coupon code: WINTER10OFF

We hope that you’ll take advantage of this opportunity! If you have any questions, leave them in the comments section below.

Live 2016 – Kick-Start Something New This Year

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With the first few days of the New Year behind us, thoughts are on resolutions, goals and other steps to make 2016 even better than 2015. Will this be the year that you pursue your ambitions harder, dive deeply into new experiences and cultivate your passions? If the potential of the New Year inspires you, you’re not alone. eBay’s new campaign, Live 2016, is a celebration of this feeling. It's a promise eBay can help fulfill with its unique spectrum of value for every passion.

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Love to run? Run 2016. Love TV? Watch 2016. Want a new look? Style 2016. Adventure it, explore it, own it, and celebrate it. Cook it, build it, and play it. There's no limit to how big you can make it.

Whether it’s getting fit, eating healthy, organizing, reading more or learning a new language, we encourage you to harness this drive and invite your visitors to focus on their passions in 2016. And eBay can help fuel and support any passion, with the following benefits:

-Selection: Unique items to pursue your new or existing passion

-Brands: Your favorite brands allow you to get the trusted gear you need to perform your best

-Deals: Deep discounts, so you can get everything you need to support your passion for less

By sharing these messages and the spirit of Live 2016 with your visitors, you can direct them to turn to eBay to help fulfill their goals. There’s no limit to how big you can make it… 2016 is going to be great because of you!

Star Wars: The Force Awakens

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A long time ago in a galaxy far, far away, the first Star Wars films spawned an iconic cultural legacy. On December 18, after 10 years of anticipation, the seventh episode of the series premieres. Fans across the globe have been eagerly awaiting the release of Star Wars: The Force Awakens, and this cinematic event offers an opportunity for publishers to get in on the hype. eBay’s selection of Star Wars goodies will appeal to lifelong fans along with the new generation of movie buffs discovering the saga for the first time. Fuel the fandom by directing your visitors to the Star Wars landing page. This is no Jedi mind trick; an epic selection of memorabilia can really be found at up to 25% off.

Serious fanatics will be pleased to find a variety of collectibles and comics, while those new to the world of Star Wars can play catch up with boxed sets. The fandom goes well beyond actual movies – eBay offers out-of-this-world video games, trading cards and posters as well as action figures, LEGO sets and toys. If your visitors are looking to give their homes or wardrobes a sci-fi makeover, encourage them to check out home décor, apparel and costumes inspired by the series.

eBay is promoting Star Wars site-wide, so don’t miss your chance to get in on the action. Highlighting Star Wars items in categories relevant to your site’s visitors is a great way to grab attention and increase earnings.

If you have questions, leave them in the comments below, and may the Force be with you.

New Creatives to Promote Last Minute Deals

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The holidays are right around the corner, and luckily, for you and your visitors there’s still time to snag the best deals on gifts for all. Highlighting last-minute holiday deals is a great chance for you to drive traffic and increase your earnings. To make it easy to promote these last minute deals, we have provided a variety of creatives in different sizes. Last Minute Deals Creatives can be found here.

We encourage you to start utilizing these creatives today to draw attention and direct visitors to www.deals.ebay.com. If you have any questions, leave them in the comments below and we’ll get them answered for you.

Introducing the Artisan Collective

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Temperatures have dropped, decorations have been hung and shopping for the holidays has begun! As mentioned, our Holiday Gifting Hub is live and has a variety of gift ideas for the entire family. We’re also excited to introduce the Artisan Collective – an all-new destination for unique artisanal finds. This curated collection was launched to highlight crafted goods and high-quality treasures. The Artisan Collective is made up of several small batch “makers” including Three Bird Nest, Milk and Honey Luxuries, Mystic Knotwork and more. The collection includes everything from home décor, crafts and supplies to food, fashion, health and beauty, so no matter who or what your visitors are shopping for, there’s a little something for everyone.

Encourage your visitors to browse and shop the Artisan Collective – they will be thrilled to find a number of nifty handmade goodies. If you have any questions, leave them in the comments below.

eBay Holiday Airstream Hits the Road

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The eBay Airstream is decked out for the holidays and on the road to invite shoppers to “Wish Bigger” in five major cities. Starting this week, the eBay “Wish Bigger” Airstream will spread joy and holiday cheer across the country. eBay encourages shoppers to “Wish Bigger” and will be bringing holiday revelers across the United States some of the most sought-after gifts of the season. Based on survey results showing what people are wishing in different parts of the country, eBay will load up the Airstream with local favorites. Shoppers can see the hottest items firsthand, at eBay’s prices that help make big wishes come to life.

Below is a list of cities the eBay Airstream will roll into over the next few weeks:

  • San Francisco, Justin Herman Plaza – December 4: 12 PM to 7 PM
  • Seattle, Westlake Center Plaza – December 7 - 12 PM to 7 PM
  • Austin, Domain Shopping Center – December 12 - 12 PM to 7 PM
  • Atlanta, Fountain of Rings Ice Rink – December 16 - 3 PM to 10 PM
  • NYC, Gansevoort Plaza – December 18 - 12 PM to 7 PM

This tour offers a way to get shoppers excited about visiting eBay for hot new items at competitive prices throughout the holiday season. Invite your visitors to experience eBay in person if they are near one of these cities, and direct them to visit http://www.ebay.com/holidays for even more amazing gifts with free shipping.

If you have any questions, leave them in the comments. Happy holidays!

ePN TV: John Toskey on Wishing Bigger with eBay Over the Holidays

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In this episode of ePN TV, John Toskey talks about all the ways you can increase your earnings by promoting eBay this holiday season. The Holiday Hub is our go-to destination of the season, with top deals across all categories. This is where your visitors can find gift guides, curated collections, events and trending deals to help spark holiday gifting ideas.

Our ad scans highlight items topping holiday wish lists at up to 70% off. During Thanksgiving, Black Friday and Cyber Monday, new deals will be introduced each hour. You can also find a selection of creatives for each day here.

After the Thanksgiving weekend shopping frenzy, John says eBay’s biggest sales day in December historically happens on the second Monday of the month. Dubbed Green Monday, this year it falls on December 14 (Editor's note: not December 7 as John states in the video), and eBay will feature deals across categories such as Home, Tech, Fashion and Toys.

Stay tuned here for additional information on holiday sales and events, and make sure you’ve opted in to receive promotional messages from ePN. You can also follow us on Twitter for timely deals throughout the season.

Thanks for watching and happy holidays!