Welcome New Schaaf-PartnerCentric Team Members

We have been working with the Schaaf-PartnerCentric team since early 2009 to support our US, Canada and Australia programs. We wanted to update you on our current eBay Partner Network team members:

Peter Bexelius has been with the Schaaf-PartnerCentric eBay team since May of 2010, where he acts as account manager for coupons & deals, loyalty & cash back, and portal and shopping comparison partners on the eBay Partner Network US program. His recent affiliate industry background includes 4 years with Commission Junction, working with the several of eBay’s affiliate programs. Outside of work, he enjoys spending time on and around Mt Hood (OR) on foot, skis, and bike.

Kristiné Kirschke joined Schaaf-PartnerCentric in May of this year and supports the U.S. eBay Partner Network program as a Business Development Manager and Account Manager, focusing on the Clothing, Shoes and Accessories categories. Before joining Schaaf-PartnerCentric, Kristiné fulfilled a number of roles in her 10 years with Commission Junction. She really enjoys discovering all the great deals and designer brands that are available at eBay and is eager to spread the word about what a fantastic shopping destination eBay has become for fashion merchandise. And, she is always happy to hear about fashion sites that could benefit from a partnership with eBay.

Mike Kansa has been on the SchaafPC eBay team for close to two years and is heavily involved with many aspects of eBay US, eBay Australia, eBay Canada and Half.com programs. His main focus on eBay US is with collectibles and electronics related publishers. Prior to eBay Mike was consulting for large US publishers and also spent a handful of years working with companies like Overstock.com and HP Snapfish. When not at his desk, you can find Mike surfing or mountain biking on the lost coast near his current home of Eureka, California.

Thank you for Schaaf-PartnerCentric for your continued support! The eBay Partner Network Team

Update on our R.O.EYE Team Members

Since 2008 we have been working with a team at R.O.EYE to support the eBay UK program. The eBay Partner Network Team at R.O.EYE has recently grown, so we wanted to share with you the current team members and their roles. Alex Harvey Alex Harvey: Alex recently left University early to pursue a career in IT. He is based in the Technical Solutions department at R.O.EYE’s Manchester office. His main interests are programming in Python and developing tools for affiliates. He enjoys the challenges that come with building internet applications and ecommerce. If you need a technical solution or bespoke software, get in contact!

Rich Wright Rich Wright: Rich is an Account Manager with the eBay Team at R.O.EYE in Manchester but is actually a passionate supporter of Liverpool F.C., something he has to keep very quiet about in the Manchester pubs! Rich is very keen to attract new and unusual publishers to ePN so if you have any fresh and interesting ideas for working with eBay then he’d be very happy to hear from you.

Chris Worthy Chris Worthy: Chris joined R.O.EYE in 2007 after making the jump from TV planning and buying into the world of Affiliate marketing. Chris took the role of Account Manager on the eBay programme when R.O.EYE were appointed in 2008; he continued to manage the programme throughout the implementation of QCP before taking the role of Account Director in 2010.

James Skelland James Skelland: James looks after the technical side of things at R.O.EYE, and is an expert when it comes to the eBay API. He is an avid field hockey player and a season ticket holder at his hometown rugby league team, the mighty Warrington Wolves! James is happy to chat about all things tech, but beware; he may bore you with his encyclopaedic knowledge of Bon Jovi.

Ilona Ilona Diefenbach: Ilona works in the Manchester office at R.O.EYE, but currently calls Chesterfield, set in beautiful Derbyshire, home. She’s originally German, and is a little obsessed with music, coffee shops and cooking. Ilona speaks English, German, Cantonese and a little Mandarin. She’s interested in working with all types of affiliates in all niches so if you have any questions or need any help you can contact her anytime.

Thank you R.O.EYE for your continued support! The eBay Partner Network Team

For US Publishers Only – Review the Accuracy of Your W9 Information for 1099-Tax Forms by Dec 31, 2010

We wanted to notify US Publishers of some important tax information. You will receive a 1099 tax form for the year 2010 from eBay Partner Network if:

  • you are a United States citizen or legal resident and
  • you had $600 reportable tax activity for the year 2010

PLEASE NOTE that eBay Partner Network (ePN) will be sending a 1099 to the ePN account holder that was listed on each account as of December 31, 2010. We unfortunately can’t make any exceptions.

eBay Partner Network Forms 1099-MISC will be postmarked via US Postal Service no later than January 31, 2011.

To ensure the accuracy of the 1099–MISC Forms you will receive, please log-in to your eBay Partner Network account and make sure that you have entered the latest information in your online W9 form.

Tax Info_2010 (Click on image for larger view)

Please note that eBay Partner Network is not authorized to give you any tax advice. Please reach out to a tax advisor to get qualified advice about your taxes.

Warm wishes, The eBay Partner Network Team

Welcome to our new team members at Netbooster!

In addition to Susanna and Yann, who we introduced already in an earlier blog post, the eBay Partner Network Team at Netbooster has grown with new Netbooster team members Olivier, Arnaud and Fred. Olivier : Olivier_Netbooster

Olivier is based in Paris but he is originally from Savoy, and is fluent in French and English. With friends he likes skiing in winter as well as mountain biking in summer. In addition to that he cannot resist sharing a good and very Savoyard “cheese fondue” in the evening.

Arnaud : Arnaud_Netbooster

Arnaud is based in Paris and speaks French, English and Spanish. He is a big sports fan, especially when it comes to rugby, and he supports his hometown club, RC Toulon. He exhibits this passion by collecting all kinds of items on eBay.

Fred: Fred_Netbooster

Fred is French, based in Paris but has lived the last four years in Barcelona. He speaks French, English, Spanish and enough Catalan to ask for a cold beer. He is still looking for a good place in Paris to eat tapas – if you know of any, please help him!

Please join us in welcoming the new NetBooster team members to the eBay Partner Network Team,

Chris, Katrin, Mieke, Peter and Paolo (the European eBay Partner Network team)

The eBay.co.uk and eBay.de Christmas Voucher Event will end on Sunday, December 12th

The eBay.co.uk and eBay.de Voucher hubs will close on Sunday 12th December at 11:59pm. Thank you for all the visits you have driven to this hub and the sales you have generated for more than 80 of our Top Rated Sellers, helping to make your users’ Christmas presents 10 to 15% cheaper!

Remember, by continuing to promote the great Christmas presents we have available on eBay.co.uk and eBay.de you will be in a great position to increase your earnings enough to benefit from our December promotion!

Wishing you a successful Christmas,

The eBay Partner Network Team.

eBay Coupon Event November 30th - December 10th

Hello Partners: With Black Friday – Cyber Monday now behind us, we’re looking ahead and have new coupons taking effect from November 30th to December 10th. With 25 sellers offering discounts of up to 40% on select items there’s sure to be great holiday gifts for all your shoppers. And remember, shoppers are not limited to one-time use of these coupons during the event.

You can find all of the offers listed below, in the attached Excel file, the tab delimited txt file, and at this landing page. Here are the participating sellers and their corresponding coupons.

Seller ID: JockeyStore Coupon Code: CJOCKEYSTORE35 Offer: 35% off Entire Store Landing page: http://stores.ebay.com/jockeydirectcloseouts

Seller ID: Go4Computers Coupon Code: CGO4COMPTR5 Offer: 5% off Select Items – Video Games Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CGO4COMPTR5

Seller ID: gmcmarket Coupon Code: CGMCMKT30 Offer: 30% off Select Items – Home & Garden Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CGMCMKT30

Seller ID: BlackandDecker Coupon Code: CBLKDECKER20 Offer: 20% off Other – Home & Garden Landing page: http://stores.ebay.com/blackanddecker/pages/promo/

Seller ID: cametaauctions Coupon Code: CCAMETAMAP10 Offer: 10% off Select Items – Cameras & Photo Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CCAMETAMAP10

Coupon Code: CCAMETAAUCT10 Offer: 10% off Select Items – Cameras & Photo Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CCAMETAAUCT10

Seller ID: Macmall Coupon Code: CMACMALL10 Offer: 10% off Select Items – Computers & Networking Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CMACMALL10

Seller ID: Kkmusicstore2 Coupon Code: CKKMUSIC15 Offer: 15% off whole store – Musical Instruments Landing page: http://stores.ebay.com/K-K-Music-Store-2/Coupon.html

Seller ID: Hopmeup Coupon Code: C10HOPMEUP Offer: 10% off Select Items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=C10HOPMEUP

Seller ID: authenticwatches*com Coupon Code: CAUTHWATCH10 Offer: 10% off Select Items – Jewelry & Watches Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CAUTHWATCH10

Seller ID: vacuumwarehouse Coupon Code: CVACMWRHSE15 Offer: 15% off Select Items – Home & Garden Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CVACMWRHSE15

Seller ID: beachcamera Coupon Code: CBEACHKODK10 Offer: 10% off select Kodak products Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CBEACHKODK10

Coupon Code: CBEACHPRNTR10 Offer: 10% off Printers Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CBEACHPRNTR10

Seller ID: apparelsave Coupon Code: CAPPARLSV15 Offer: 15% off whole store Landing page: http://stores.ebay.com/apparelsave/save-15.html

Seller ID: Howardtechnology Coupon Code: CHOWRDTECH10 Offer: 10% off Select Items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CHOWRDTECH10

Seller ID: pens_n_more Coupon Code: CPENSNMORE10 Offer: 10% off Select Items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CPENSNMORE10

Seller ID: fishwest Coupon Code: CFISHWEST15 Offer: 15% off Select items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CFISHWEST15

Seller ID: gemstoneking Coupon Code: CGEMSTONE20 Offer: 20% off select items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CGEMSTONE20

Seller ID: 3Ballsgolf Coupon Code: C3BALLSGOLF15 Offer: 15% off Select Items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=C3BALLSGOLF15

Seller ID: skullcandy Coupon Code: C40SKULLCANDY Offer: 40% off Select Items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=C40SKULLCANDY

Seller ID: Calvinklein Coupon Code: CCALVKLEIN20 Offer: 20% off Select Items Landing page: http://stores.ebay.com/CalvinKlein

Seller ID: Timberland Coupon Code: CTIMBRLND20 Offer: 20% off Select Items Landing page: http://stores.ebay.com/Timberland

Seller ID: Brookstoneco Coupon Code: CBROOKSTN30 Offer: 30% off Select items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CBROOKSTN30

Seller ID: shoemall Coupon Code: CSHOEMALL20 Offer: 20% off whole store Landing page: http://stores.ebay.com/ShoeMall/Coupon-Eligible-Items.html

Seller ID: golfetail Coupon Code: CGOLFETAIL15 Offer: 15% off Select Items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CGOLFETAIL15

Seller ID: bayoufitness Coupon Code: CBAYOUFIT20 Offer: 20% off Select Items Landing page: http://coupon.ebay.com/CategoryLanding?ccode=CBAYOUFIT20

PayPal payment is required to redeem the coupons. In order to create eBay Partner Network links that will track to your publisher account, please use the Link Generator Tool with the Custom URL or Seller ID options.

Happy Promoting! The eBay Partner Network Team

Manager Publisher Development Europe for eBay Partner Network

KatrinWe are very happy to introduce a new member of our team, Katrin-Anne Bischoff! Katrin has been an eBay fan and supporter from the beginning, with an eBay.de account since the very launch in January 1999 and plenty of previous purchases from eBay US prior to that. Katrin manages eBay’s European Publisher Development across Europe and is responsible for the Communication in the affiliates channel worldwide. Based in Zürich, Switzerland, and with eBay for nearly five years, she is part of a team responsible for the growth of all of eBay’s Affiliate programs across Europe.

Prior to joining the eBay Partner Network team, Katrin managed the display and hardware partnerships for eBay across Europe. Katrin joined the eBay Zürich Team in the beginning of 2009 after having worked 3 years in the German eBay office in Berlin, managing display partnerships and campaigns as well as the affiliate marketing communication and some paid search partnerships. Prior to eBay, Katrin worked as a Cooperation Manager both at the Scout24 Group and at Yahoo! Deutschland.

Please join us in welcoming Katrin! The eBay Partner Network Team

Thanksgiving eBay Daily Deals Promotion Features the NOOK Wi-Fi

eBay LogoDaily Deals Pre-Owned NOOKs


Don't miss this chance to get your very own NOOK Wi-Fi®, which was Money Magazine's Top Pick for E-Readers and was honored as Best Gadget of 2009 in the TechCrunch Crunchies Awards.

Today only through eBay’s Daily Deals you can buy a NOOK for only $79 with Free Shipping! That’s 20% off the normal price of $99.99. Don’t wait, quantities are limited and once they’re sold out they’re gone.

Just-Like-Paper Reading NOOK's E-Ink® display is as crisp and clear as a printed page. With no glare, adjustable font size and fast page turns, you can read comfortably for hours — even in bright sun.


Over Two Million Titles Browse and buy from our collection of over 2 million titles. Thousands of books are free, with most others priced at $9.99 or less. Sample any book for free, then download wirelessly, in seconds.

Books_2 Endless Shelf Space NOOK stores up to 1,500 books and periodicals. Need even more space? Just slip in a memory card. It's an entire library light enough to take with you everywhere, so you'll never be without your favorites.

Day 10

Extra-Long Battery Life Reading a book you just can't put down? With NOOK's extra-long battery life, you won't have to. NOOK's battery lets you read comfortably for days, without having to re-charge.

Happy NOOK

Exclusive LendMe™ Our exclusive LendMe™ technology lets you share books with friends. Just choose the book you want to share and send it to your friend's NOOK, computer or handheld device enabled with our free NOOK apps.


Sample Books For Free Download a free sample of any book to discover new authors and today's most talked about books. Find something you like? It's easy to buy and download the titles you want in seconds.

Supported File Types** Load these popular formats for eBooks, graphics and audio from your computer or microSD card.

  • EPUB (including Non or Adobe DRM)
  • PDB
  • PDF
  • Graphics: JPG, GIF, PNG, BMP
  • Audio: MP3

Not Supported: DOC, LIT, TXT, AMZ (Amazon), LRZ/LRX (Sony)

Fast & Free Wireless Download books in seconds.

  • Wi-Fi ( 802.11 b/g)
  • Free Wi-Fi in all Barnes & Noble stores
  • Free Wi-Fi in all AT&T hotspots


  • 90 Days free technical support via telephone at 1-800-THE BOOK (843-2665)
  • Unlimited technical support via the Barnes and Noble web site
  • One-year limited warranty

Happy Promoting! The eBay Partner Network Team

GiftCardMall is Live on eBay!

GiftCardMall_smallGift cards are the second most popular category of purchases for eBay holiday shoppers. The launch of GiftCardMall ensures that you can make the most of those purchases, and generate additional revenue this holiday season.

As a special launch bonus, for a limited time all GiftCardMall purchases are eligible for free shipping! Buyers can also earn eBay Bucks on all gift card purchases from GiftCardMall, including Double Bucks through the remainder of 2010.

What is GiftCardMall? GiftCardMall is an online gift card kiosk, in the form of a new store in the US eBay marketplace. It is managed by the same company that manages the professional and trusted gift card kiosks you see at your local supermarket. As of today, there are 33 brands available in the store, with more added every week. This will be an ongoing store, so it’s not just for holiday. PayPal and BillMeLater are the forms of payment accepted.

How to Promote GiftCardMall Use the Link Generator Tool with the Custom URL or Item ID options.

Happy Promoting! The eBay Partner Network Team

What is the Performance Marketing Association?

Affiliate marketing is a key channel for the vast majority of online advertisers, both retailers and lead buyers. The Performance Marketing Association, now entering its second year as a registered non-profit, is the only major industry association positioned to represent the myriad players in the performance marketing space, including publishers, agencies, advertisers, networks, and vendors.

As a phrase "performance marketing" is intended to cover a broader footprint than "affiliate marketing", though the terms are roughly synonymous. Performance marketing is an elegant form of business engagement in that the opportunity cost of partnering is low but the financial reward is commensurate with the value driven.

And this adds up to a lot of value in our space. According to Forrester research, US affiliate marketing spend is projected to grow by 110 percent over the five year span from $1.9B in 2009 to $4B in 2014. As Chad Wehrmaker mentioned on a recent video, eBay Partner Network's own top 1,000 affiliates at eBay each earn on average $100,000 per year.

Performance marketing has established itself as a desirable way to do business and attracted more and more powerful players. We see much innovation on the publisher side with companies like Collectors Weekly, VigLink and SkimLinks, as well as on the advertiser side. Here ePN's own Quality Click Pricing is a good example of forward-thinking change.

Our future looks bright but will be even brighter if we work together to create and update standards, educate on best practices, and protect against fraud. Although not its reason for being, the PMA has led the fight against tax nexus legislation, which badly harms the performance marketing space without providing additional revenue for state governments. (As an aside, the PMA is not opposed to sales tax online but is instead opposed to unfair discrimination against our form of advertising.)

We have a much broader mission than fighting the nexus legislation. The PMA wants to support the industry through the creation of standards, education, and greater trust. In many circumstances affiliate programs do not receive resources commensurate with their value. Over 40 PMA members are donating their time to fulfill this mission. We currently have several active working groups:

- Anti-Fraud/Anti-Abuse: Chaired by EJ Hilbert of Online Intelligence, an Epic Advertising Company

- Industry Standard: Advertiser Agreements, chaired by Matt Arthur of Adperio

- Industry Standard: Data Feed, chaired by Mitch Gibbs of Ebates

- Code of Conduct: Chaired by eBay's own Neeraja Gunaratnam

- The Industry Rating System: Chaired by Peter Figueredo of NETexponent, is now forming

In addition to having the opportunity to sponsor (Platinum Members) or serve on (Platinum, Gold, or Associate Members) working groups, members can join Special Interest Groups and our members only discussion group.

I would like to thank eBay for its support of the PMA, both through its membership, Neeraja's service, and JJ McCarthy's board service, and encourage readers of this blog to join and be active. Please feel welcome to contact me directly if there are questions I can answer. You can learn more about being a member of the PMA here.

- Brook Schaaf

Brook is the co-founder of Schaaf-PartnerCentric, a leading affiliate management agency, and current President of the Performance Marketing Association. You can read more about Brook here.