Star Wars: The Force Awakens

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A long time ago in a galaxy far, far away, the first Star Wars films spawned an iconic cultural legacy. On December 18, after 10 years of anticipation, the seventh episode of the series premieres. Fans across the globe have been eagerly awaiting the release of Star Wars: The Force Awakens, and this cinematic event offers an opportunity for publishers to get in on the hype. eBay’s selection of Star Wars goodies will appeal to lifelong fans along with the new generation of movie buffs discovering the saga for the first time. Fuel the fandom by directing your visitors to the Star Wars landing page. This is no Jedi mind trick; an epic selection of memorabilia can really be found at up to 25% off.

Serious fanatics will be pleased to find a variety of collectibles and comics, while those new to the world of Star Wars can play catch up with boxed sets. The fandom goes well beyond actual movies – eBay offers out-of-this-world video games, trading cards and posters as well as action figures, LEGO sets and toys. If your visitors are looking to give their homes or wardrobes a sci-fi makeover, encourage them to check out home décor, apparel and costumes inspired by the series.

eBay is promoting Star Wars site-wide, so don’t miss your chance to get in on the action. Highlighting Star Wars items in categories relevant to your site’s visitors is a great way to grab attention and increase earnings.

If you have questions, leave them in the comments below, and may the Force be with you.

New Creatives to Promote Last Minute Deals

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The holidays are right around the corner, and luckily, for you and your visitors there’s still time to snag the best deals on gifts for all. Highlighting last-minute holiday deals is a great chance for you to drive traffic and increase your earnings. To make it easy to promote these last minute deals, we have provided a variety of creatives in different sizes. Last Minute Deals Creatives can be found here.

We encourage you to start utilizing these creatives today to draw attention and direct visitors to www.deals.ebay.com. If you have any questions, leave them in the comments below and we’ll get them answered for you.

Introducing the Artisan Collective

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Temperatures have dropped, decorations have been hung and shopping for the holidays has begun! As mentioned, our Holiday Gifting Hub is live and has a variety of gift ideas for the entire family. We’re also excited to introduce the Artisan Collective – an all-new destination for unique artisanal finds. This curated collection was launched to highlight crafted goods and high-quality treasures. The Artisan Collective is made up of several small batch “makers” including Three Bird Nest, Milk and Honey Luxuries, Mystic Knotwork and more. The collection includes everything from home décor, crafts and supplies to food, fashion, health and beauty, so no matter who or what your visitors are shopping for, there’s a little something for everyone.

Encourage your visitors to browse and shop the Artisan Collective – they will be thrilled to find a number of nifty handmade goodies. If you have any questions, leave them in the comments below.

Industry and Partner Content Roundup: December 3

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What’s new from your fellow affiliates and other industry friends? Read our monthly roundup of articles, tips and trends to find out. Skimlinks: Tips for Email Newsletters

Our partner Skimlinks says that more and more publishers are turning to email newsletters as an avenue for sharing curated content, tips and products with readers. As you ramp up your marketing efforts around the holidays, take a look at Skimlinks’ top five tips for boosting your email open rates.

Bargain Buys for Busy Mums: Are Old Cookbooks the Future?

In this blog post, ePN partner Bargain Buys for Busy Mums serves up reasons why old cookbooks are so intriguing. Created with simple ingredients and basic gadgets, old recipes spark cozy memories of grandma’s kitchen. Read on for more reasons why you might want to go back to basics for your holiday meal planning.

Shane Dolby: Top Tips for Writing an Effective Landing Page

ePN partner Shane Dolby shares his key ingredients for building effective landing pages. His blog post covers four basic tactics to consider implementing: ask questions, use a narrative, allay fears and add urgency. Read the full article for insights on creating landing pages that motivate your visitors to buy.

eBay Selling Videos: Top 10 Most Expensive Paintings Ever Sold

If you feel like holiday gifting has left you with empty pockets, be thankful that your loved ones didn’t put any of these pricy pieces at the top of their list. From Gauguin to Van Gogh, this blog post and accompanying video take a look at the art that has commanded top prices.

MarketingLand: Black Friday Weekend: E-Commerce Thinned Crowds, Mobile Devices Drove Traffic

Industry publication MarketingLand reports that during Black Friday, online shopping soared while in-store sales sunk. Some physical retailers have implemented ominchannel strategies to maximize online and in-store sales during Black Friday and throughout the weekend into Cyber Monday, while online-only outlets like eBay also saw increased sales.

To see your news featured here, post a comment with a link to your timely and relevant content for inclusion in the next roundup.

eBay Holiday Airstream Hits the Road

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The eBay Airstream is decked out for the holidays and on the road to invite shoppers to “Wish Bigger” in five major cities. Starting this week, the eBay “Wish Bigger” Airstream will spread joy and holiday cheer across the country. eBay encourages shoppers to “Wish Bigger” and will be bringing holiday revelers across the United States some of the most sought-after gifts of the season. Based on survey results showing what people are wishing in different parts of the country, eBay will load up the Airstream with local favorites. Shoppers can see the hottest items firsthand, at eBay’s prices that help make big wishes come to life.

Below is a list of cities the eBay Airstream will roll into over the next few weeks:

  • San Francisco, Justin Herman Plaza – December 4: 12 PM to 7 PM
  • Seattle, Westlake Center Plaza – December 7 - 12 PM to 7 PM
  • Austin, Domain Shopping Center – December 12 - 12 PM to 7 PM
  • Atlanta, Fountain of Rings Ice Rink – December 16 - 3 PM to 10 PM
  • NYC, Gansevoort Plaza – December 18 - 12 PM to 7 PM

This tour offers a way to get shoppers excited about visiting eBay for hot new items at competitive prices throughout the holiday season. Invite your visitors to experience eBay in person if they are near one of these cities, and direct them to visit http://www.ebay.com/holidays for even more amazing gifts with free shipping.

If you have any questions, leave them in the comments. Happy holidays!

ePN TV: John Toskey on Wishing Bigger with eBay Over the Holidays

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In this episode of ePN TV, John Toskey talks about all the ways you can increase your earnings by promoting eBay this holiday season. The Holiday Hub is our go-to destination of the season, with top deals across all categories. This is where your visitors can find gift guides, curated collections, events and trending deals to help spark holiday gifting ideas.

Our ad scans highlight items topping holiday wish lists at up to 70% off. During Thanksgiving, Black Friday and Cyber Monday, new deals will be introduced each hour. You can also find a selection of creatives for each day here.

After the Thanksgiving weekend shopping frenzy, John says eBay’s biggest sales day in December historically happens on the second Monday of the month. Dubbed Green Monday, this year it falls on December 14 (Editor's note: not December 7 as John states in the video), and eBay will feature deals across categories such as Home, Tech, Fashion and Toys.

Stay tuned here for additional information on holiday sales and events, and make sure you’ve opted in to receive promotional messages from ePN. You can also follow us on Twitter for timely deals throughout the season.

Thanks for watching and happy holidays!

Thanksgiving, Black Friday, Cyber Monday: Deals and New Creatives

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In a few days millions of enthusiastic shoppers begin the post-Thanksgiving tradition of scouring stores and the web in search of the best deals of the year. eBay typically sees sales peak from Thanksgiving Day (November 26) to Cyber Monday (November 30), making this the most wonderful time of the year for many publishers. Featuring much-anticipated holiday deals is a great way for you to increase your affiliate earnings. To make it easy to highlight eBay deals, we have several new holiday creatives in different sizes that can be found below. Use these to draw attention and direct visitors to www.deals.ebay.com, which will feature new deals every hour.

Thanksgiving Creatives can be found here.

Black Friday Creatives can be found here.

Cyber Monday Creatives can be found here.

These assets should all link to: https://deals.ebay.com/. As mentioned last week, we’ve also provided creatives for the Holiday Hub and Holiday Deals.

Holiday Hub Creatives can be found here.

These assets should link to: http://www.ebay.com/rpp/holidays

Holiday Deals Creatives can be found here.

These assets should link to: https://deals.ebay.com/

Your visitors will be thankful for the deep discounts they can score on a variety of brand names including Apple, Canon, GoPro and Samsung. They can also save big on gift cards from Lowe’s, Target, Sephora, Sports Authority and more. Promoting highly sought-after items can be a great way to get in front of new buyers, giving you the chance to earn the 200% commission bonus.

In case you missed it, we also shared ad scans last week, which highlight some of the top deals available on eBay on Thanksgiving, Black Friday and Cyber Monday. We encourage you to share these to give your customers a preview of what they can get their hands on over the holidays, including up to 70% off some of the year’s most popular items in Tech, Fashion, Home and Garden and more.

If you have any questions, please leave them in the comments below. Happy Thanksgiving!

Holiday Shopping Sneak Peek

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In a couple of weeks, friends and families will gather to give thanks and feast over holiday goodness. While some are stocking up on groceries, others are flipping and scrolling through ads to find the best deals during the busiest retail weekend of the year. Though shoppers are starting earlier this year, sales will peak during Thanksgiving weekend – also known as “Cyber 5 Weekend” – led by Black Friday (Nov. 27) and Cyber Monday (Nov. 30). The holiday season offers a major opportunity for you to drive traffic and increase earnings, and promoting top deals during this time is a great way to reach new or reactivated eBay buyers, so you can earn the 200% commission bonus.

eBay serves as a one-stop destination for buyers, with deals up to 70% off on the most sought-after items of the season. On Thanksgiving, Black Friday and Cyber Monday, starting at 9 AM PST, eBay will offer new deals every hour. To jump-start your marketing efforts, we’re showcasing some of our deeply discounted items below as well as links to the full ad scans.

Thanksgiving – Thursday, November 26 (Click for PDF)

  • Fitbit Charge HR Wireless Activity Wristband – up to 23% off
  • GoPro Hero4 8 MP Action Camera – up to 23% off
  • Sunbeam Mixmaster Stand Mixer – up to 48% off
  • Ray Ban Aviators – up to 65% off

Black Friday – Friday, November 27 (Click for PDF)

  • Apple MacBook Air 11.6” 128GB – up to 19% off
  • UGG Australia Classic Short Boot – up to 39% off
  • Audio-Technica M50x Headphones – up to 37% off
  • T-Tech by Tumi Men’s Softshell Jacket – up to 85% off

Cyber Monday – Monday, November 30 (Click for PDF)

  • $100 Toys R Us Gift Card – up to 15% off
  • Sony Alpha a6000 Mirrorless Digital Camera + 16-50mm Lens – up to 25% off
  • Michael Kors Jet Set Tote – up to 49% off
  • Callaway EDGE Hybrid Combo Irons – up to 57% off

eBay will also kick off must-have Deals by putting a modern twist on the classic tradition of breaking the turkey wishbone. From 1 PM PST - 7 PM PST on Thanksgiving Day, shoppers can visit ebay-wish-bigger.com to see competing deals on the season’s most coveted gifts across tech, toys, fashion and home featured on each side of a wishbone. The item that receives the most votes over the course of an hour will then be released to shoppers in a limited quantity.

For everyday deals, you can direct your visitors to the Deals page to save big on trending items. If you have any questions, please leave them in the comments section. Happy Promoting and Happy Holidays!

'Tis The Season!

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The season of spreading joy and giving gifts is right around the corner. As the busiest shopping season of the year rapidly approaches, it’s time to get a jump-start on giving your visitors what they need to have a happy holiday and eBay is here to help! eBay hosts a number of resources for finding the best gifts for loved ones. The Holiday Gifting Hub is your one-stop shop for finding something special for everyone on the nice list. We offer a variety of gift ideas for the entire family – everything from cookware, jewelry, and handbags to home entertainment, outdoor equipment and toys. eBay has shoppers covered with countless options for him, her and the kids up to 40% off.

No matter what type of budget your visitors are working with, the Holiday Gifting Hub has something for everyone. You can encourage your visitors to shop gifts by price, as eBay makes it easy to find gifts for under $25, $25 to $50, $50 to $100, or $100 to $200.

The Holiday Gifting Hub allows your shoppers to search the top gifts in Home & Garden, Electronics, Fashion, Toys, Sporting Goods and more. In addition, shoppers can spread a little cheer in their own homes with deals on holiday décor and entertaining and by dressing the part with festive holiday apparel. You can also direct your visitors to browse through a number of special events, trending deals, gift guides and collections.

Please take a moment to check out our Holiday adscans for Thanksgiving, Black Friday and Cyber Monday.

As we dash through to the winter season, we’ll continue to provide information on the top deals and events. Be sure to check back here, follow us on Twitter, and opt in to receive promotional messages from ePN. Happy holidays!