The core of tracking lies in the affiliate links provided. Each affiliate link is embedded with unique parameters (campaign ID and custom ID) that work with a cookie to track commissions. Cookies are used to record (save) relevant data, including affiliate site, when a click occurred, and what link was used to direct the user to eBay.com.
Earning as much revenue as possible is the ultimate goal as an affiliate with eBay Partner Network. An important component of this goal is to analyze how your account is performing across several key metrics, so you can figure out what’s working, what’s not working, and what you might need to change accordingly.